The ContentKing Monthly - September 2021

It's time to Fall back into SEO 🍂

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View this email in your browser The ContentKing Monthly September 2021 G'day ! Fall is here, and there’s a lot happening! The most notable recent happening is Google’s Title update. Heard about it yet? 😉 All joking aside, we know this has been covered plenty so we’ve included just one quick recap article, and a few resources to help you address the specifics of the update. And another happening that comes with the Fall season is the highly anticipated, and sometimes feared, Black Friday/Cyber Monday. To get you prepared, we’ve featured some useful eCommerce-focused content.  Happy Fall reading! 🍂 Best, Steven, Jessica and Veronica GOOGLE Quick Recap on Google’s Title Update Google recently rolled out an update with a new system for how web page titles are generated and shown in search results. This article covers everything we’ve gathered on the update, and the need-to-know details.   » Read article CONTENT The Ultimate Reference Guide to Title Tags With the recent title update from Google, why not brush up on your title tag knowledge? The title is considered the most important on-page SEO element — with this guide you’ll have implementable title tips for readability, length and call-to-actions.  » Read article Great having you on board We'd love to make it official. Sign up now to ensure your websites are monitored 24/7 for issues and changes impacting your SEO performance! See Plans & Pricing CONTENT Delante Branding vs SEO Does Brand Building Affect SEO? One specific takeaway from the Google Title update was the added emphasis on branding, with brand names now being added to the end of titles. Delante dives in to analyze what the importance of brand recognition is during the SEO process and if a strong brand impacts SEO. » Read Article ECOMMERCE G-Squared Interactive Case study: E-commerce category descriptions Short and long-term ranking impact of removing long and fluff copy Struggling with long and fluff category descriptions on your eCommerce website? Glenn Gabes analyzes how to approach finding the ideal category descriptions, using a case study to show how one retailer found that more concise descriptions worked better for the site.  » Read article ContentKing has been great in giving us visibility into changes on our clients sites in real time! We are able to discover problems like noindex tags and others BEFORE experiencing the drop in traffic. Katelyn Sidley, Technical SEO Manager, Seer Interactive Read Case Study ECOMMERCE Re:signal Top Holiday SEO Tips Checklist for Black Friday, Cyber Monday, and Christmas Yagmur Simsek from Re:signal highlights the most important holiday SEO tips for the upcoming shopping season. Based on Google’s own recommendations for eCommerce sales, this article covers landing pages, link building and content strategy.  » Read article CONTENTKING Zoom in on specific page changes Speed up your auditing with new filters for your page changes ContentKing now lets you filter page changes based on date and page properties. With the new filters, you can see when a title was changed in the past week, or how often a page was updated in the last month.  » Read article Holy SERPS! You made it all the way down! The average email gets less than 5 seconds of attention. But you're here, so maaaaybe we're doing something right? If so, let's keep that fire burning! 🔥 Forward to a friend Actually got this email from a friend? » Subscribe yourself Got a tip for us? Did you come across an insightful article, some interesting research or a must-listen podcast? Let us know! We love to hear from you what we should include, so don't hesitate: hit reply and tell us. Missed an issue? No sweat! Just check out our archive, containing every newsletter we ever sent. ContentKing • Made with ❤ in Amsterdam and Brno You are receiving this email because you're using ContentKing. Don't want to stay up to date on SEO and digital marketing? Opt out here.